Thebestof is an award winning marketing franchise. Our CEO Nigel Botterill originally started the franchise in 2005 with one aim and that was to ensure proven affordable marketing support for the best independent local businesses. thebestof is about providing a platform of multimedia marketing opportunities including online and offline tools to local businesses and to connect them with the consumers - all for a very affordable fee. It's about providing marketing in a very simple but exceptionally effective manner to these great local businesses. One of the greatest things about being a franchisee with thebestof is the positive impact you can have on small businesses in your local area. Marketing experience is not necessary. You do need sales experience and a good level of commercial acumen.
Irish people overwhelmingly prefer 'local' providers of goods and services Most people will always choose a local business - especially a recommended one Businesses know that they need to market themselves. What they are looking for is good value, effective marketing that works and which generates enquiries and new customers for them So thebestof provides business owners with exactly what they want - great value, multi-faceted local marketing that works ... and provides local people with what they want as well - the best local businesses all recommended by local people
Your franchise entitles you to trade under thebestof name and to make use of the entire package and proposition to build yourself a successful business that you will manage and run. You get access to all aspects of the business, including all the marketing material, the website, newsletters, prospecting system, thebestof CRM, Ticket sales and unlimited training and ongoing support - all included. We're very proud of the training and support that is available to our franchisees - it's considerable, and we're often told that it's amongst the very best provided by any franchisor in the Ireland or the UK.
We're extremely choosy about who we accept as a franchise partner or franchisee - it's a people business after all. After eleven strong years, thebestof team know well the characteristics required to become a successful franchisee. thebestof's application process may be rigorous, but new franchise partners or franchisees don't necessarily need marketing experience or technical skills - what matters most is that each new franchisee is a proper people person. If you're bright and switched on, not intimidated by hard work to get started and you're passionate about making a positive difference to your community, then thebestof could be the perfect franchise opportunity for you. As a thebestof franchisee you'll become a 'word of mouth specialist' in your local area - a key influencer in your local business community.
"What matters most is that each franchisee is a proper people person." Paul Teahan, Master Franchisor - thebestof Ireland
“For me thebestof offered an opportunity to establish and grow a business in my local area. As a new franchisee the level of ongoing support, training and sharing of knowledge has been exceptional, both from head office and other franchisees. As with any business there is hard work involved but for the right people, who are prepared to put in the time and effort there are real opportunities to grow a successful business.” Mary Farrelly - thebestof Navan
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